How to Lay Out a Multiple Page Newsletter, Magazine, Booklet, Brochure, or Catalog Design for Print

Joanna —  September 2, 2010 — 6 Comments

Newsletter Design Templates

The order of the pages when laying out a document for print is quite different than the sequential order in which a document is read. If you start with a StockLayouts newsletter template, your file is already layed out as four pages on two document spreads. The first document is your front and back cover, while your second document is the two inside pages. Once printed back to back and folded, you will have a complete and properly ordered newsletter marketing piece.

Adding additional pages

When four pages is not enough for your needs, creating additional pages is easy. While there are many ways to achieve this, the most efficient way is to duplicate the inside page then rearrange graphics from throughout your design to make each page unique.

Imposition: The arrangement of pages

Newsletter Imposition Spread OrderWhere to lay out each page is important to printing your piece properly, and will vary depending on the number of pages in your document. You may want to check your software’s help guides for built-in imposition tools.

Let’s look at an example. If you want an eight page document you will need four document spreads. The image to the left shows where each page should be designed on your layout spreads. Newsletter Imposition Page Layout OrderYour first page will always be the right side of the first document spread, while your back/last page will always be the left side of the first document. The page numbers ascend from 1 and descend from 8 (or the number of your last page) with the odd numbers on the right hand side of each spread and the even numbers on the left hand side of each spread. The image to the right shows how the four spreads are then printed and collated.

Restrictions on the number of pages

Note that for documents in which the number of spreads required is an odd number or a fraction, the final document will not have a document to print to the back. This cannot be bound after printing, therefore documents must be printed in multiples of four. For example, you can have a 4, 8, 12, or 16 page document, but not a 6, 10, or 15 page document. For a six page document you might consider an 11″ x 24.5″ tri-fold design.

Try it now! Download a free sample newsletter template and try it for yourself.

Learn more! More advanced users will find’s resource helpful.

6 responses to How to Lay Out a Multiple Page Newsletter, Magazine, Booklet, Brochure, or Catalog Design for Print


    Nice, informative and simple to follow for people new to the industry. Nice job.


    Thanks Would luv to see more tuts.

    Your work is hot……….


    So how much is the software in general? Is it a worthwhile investment for a Temporary project based on a business?


    Adobe InDesign is considered the most popular layout application. However, you can save hundreds of dollars by using software you already have on your system, such as Word or Publisher. Which option is best for you depends on your needs, budget, and design skills. To get a jump start on your project in any application, try using a StockLayouts Newsletter Template.

    i_like_chocolate November 20, 2013 at 5:28 pm

    OMG thank you for this!

Trackbacks and Pingbacks:

  1. Create Annual Reports Using Your Existing Brand Materials « Graphic Design : Ideas, Inspiration + Resources by StockLayouts - September 29, 2011

    […] It’s always wise to lay out your content before beginning your design work. If you need guidance on laying out longer documents please visit this blog article. […]

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